From the manufacturer


An infusion of spices, fruit & bitter root
Simply put, bitters are the salt and pepper of cocktails. They create layers of flavor and structure that would not exist without them.
A few dashes add flavor and character to your favorite cocktails or sparkling water and make great additions to your cooking adventures as well.
Revisiting our heritage as bitters makers, this time we are experimenting with unique botanical and flavors that challenge our own conventions. Dozens upon dozens of test batches later we present The Founders Collection, three limited edition flavors, each one unlike anything you’ve had before.

Bold Flavors & Real Ingredients
1. Blending – Once our ingredients are sourced, we bag them and add to a tank with neutral grain spirit.
2. Meticulous Observation – Over a 30-day period, the bitters are mixed and tasted regularly to make sure they’re just right.
3. Sweetening and Filtration – We add a touch of caramel syrup, to bring the slightest amount of sweet into the mix. Then we filter.
4. Bottling – The final step before it gets to you.
Hella presents to you The Founders Collection, three limited edition flavors, each one unlike anything you’ve had before.
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Keep it ClassicHistorically prescribed for their medicinal properties, it wasn’t until the early 19th century that these potent remedies became a fundamental ingredient in how to make cocktails. |
Simply DashingBitters are a flavorful infusion of spices, fruit and bitter root. You use it by the dash-full to bring balance to the other flavor sweet and bright notes in your favorite drink. |
Bitter & SatisfyingIt’s bitter and it’s fantastic. We draw on the American heritage of dynamic and sophisticated tincture making and add a modern swagger that you’ll be proud to serve in your cocktails and food recipes. |

Meet Hella Cocktail Co.
Hella Cocktail Co. is for the learners and seekers, and we bring sophisticated convenience and considered approachability to those who expect more – from a beverage well-made to a life well-lived.
In a landscape of watered downs and upturned noses, Hella Cocktail Co. creates a unique mix of class and culture yet charisma and convenience. We share with the world our passion for craft in service of discovering more, knowing more, and tasting more.
From the Bay to Brooklyn and Beyond, we stand out through our local knowledge, worldly wit, and thirsty ambition. Hella Cocktail Co. unites all-natural ingredients and an education in taste to delight with the unexpected.
Just as it is the journey not the destination, so too there not just one right ingredient. Hella Cocktail Co. is always in pursuit of new flavors, new outcomes, new opportunities and then bringing our own unique education to the world as a steward, a trusted source for their own delight and thrill.